Google Webmaster Central describes the site title, or title tag, as a quick representation of the content of a result and its relevance to a specific query. Sounds basic right? However, one thing you may not know, or dealt with,…

Last July, Google added a new feature to Webmaster Tools – Index Status. This feature helped webmasters better understand their site’s indexing, including what I considered as the most important feature, showing the pages that the algorithm overlooked. As of…

The primary purpose of alt text is for user experience. It is designed to provide an alternative description of an image for users who can’t view or choose search settings that do not display images. Think of it from the…