Link Building Articles

- SEO /
- Link Building /
How to Qualify Link Opportunities
Breaking down what makes a link valuable is an essential skill every SEO should understand. It allows you to prioritize link-building efforts, helps uncover tactics used by competitors and even shows you what to remove or avoid. Effectively valuing links helps do things like: Create more valuable link-building campaigns. Perform... Continue reading
- SEO /
- Link Building /
Unnatural Link Building Examples
Back in the day, Google was sending out an average of 20 unnatural link warnings a day, and slapping manual penalties on quite a few sites (I had the pleasure of working on a few of those). However, in September of 2016, Google released Penguin 4.0, which instead of penalizing... Continue reading
Prospecting for Links Like a Pro
Finding valuable link opportunities can be a difficult process with a lot of gray area. Some sites are easily identifiable as amazing, while others may look like junk, but still have value (and most may just be junk). Before learning my prospecting process, let's take a look at what is... Continue reading
- SEO /
- Link Building /